New Products Announced at Shelf Reliance Convention

As a consultant for Shelf Reliance, I had the opportunity to attend their annual convention in Salt Lake this past weekend. It was exciting, educational, and exhausting (especially with my 10 month old in tow). There were quite a few new product announcements that I’d like to let you know about, so before they even get the new products launched on the site, I’m letting you in on them right here.


Powdered Egg Whites

For those that use Egg Whites in baking, or only eat egg whites for breakfast.

Scrambled Egg Powder

Great for Omelets, scrambled eggs etc.

Powdered Whole Eggs

Thrive had whole eggs before, but now they’ve removed the Caking Agent in them. The Whole Eggs are best for baking!

New Instant Milk

This will replace their existing Instant Milk. I didn’t think powdered milk got much better tasting than the Thrive instant milk, but this new milk showed in blind taste tests that is is better tasting than their old instant milk. My family loves this stuff and it’s a lifesaver when you run out of milk and someone wants cereal for breakfast or a glass of milk with dinner!

New 10 Grain Pancake Mix

This will replace the 6 grain pancake mix. Get a healthy start to your day with this mix.

You non-cookers are going to like this next one!

Thrive Express Meals:

12 New Freeze Dried dishes, developed by Shelf Reliance’s Chef Todd. They only come in four-serving pouches (NOT CANS) for great tasting, easy and nutritious meals. The pouches make for more uniform meal mixing, so you don’t have some of the ingredients settling to the bottom of the can and have each meal taste just a little different. They have a 10 year shelf life and will be available in 5 packs (all the same entree) and 12 packs (1 of each entree). They come together in one large box with a tear-away front for easy access in your cupboards. Cost will be approximately $1.85 per serving. Add water and in 10 to 15 minutes you have a meal. All natural ingredients, no MSG, preservatives, etc. Easier, less expensive, and better for you than taking the family to the drive through. Not to mention they taste better. I got to sample every one of the twelve this weekend and they are really good.

Thrive Express Meals Include:

Creamy Beef & Noodles, Pasta Carbonara, Southwestern-Style Chicken & Rice, Garden Fresh Vegetable Pasta, Chili Lime Chicken and Rice


Creamy Chicken Noodle Soup, Baked Potato Cheese Soup, Broccoli Cheese Soup, Creamy Garden Vegetable Chowder, Hearty Chili with Beans.


Loaded Scalloped Potatoes (with real bacon!), Wild Rice Pilaf

They also introduced the THRIVE Smart Start Pack which is a 3 month food plan with a menu, recipes, and Thrive ingredients to make the recipes with. It’s ONLY available through the Q which is Thrive’s monthly shipment program. You cannot buy these separately. Over the course of 3 months, you’ll get a variety of foods: basics, meats, drinks, fruits, vegetables, desserts, and all 12 of the Thrive Express Pouches. Plus you get a fabulous cookbook with over 26 recipes from Chef Todd that use the foods in the Smart Start Pack. There are recipes that only use the ingredients in the first month’s pack so you can get cooking right away. What a great way to get started using your food storage and learn what you and your family love!

These new products are a fantastic addition to Thrive’s existing line of food storage and will be available online soon. Feel free to send me an email if you have any questions or want to add any of these new products to your food storage before they’re on the website.

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